About ATL MarTech

Founded to close the gap between strategy and execution.

A lot of companies buy the right tools and write good plans, then can’t find anyone to implement them properly. That’s the gap ATL MarTech was set up to fill.

ATL MarTech is an Atlanta-based marketing technology consultancy that connects marketing strategy, technology, data and digital experience, and then implements the work.

Atlanta MarTech Consulting, LLC, known as ATL MarTech, was founded in Atlanta in 2021. Our practitioners have built and managed marketing technology programs for Fortune 500 companies, including enterprise-scale tag management, analytics platforms, personalization engines and data pipelines, on properties with millions of monthly visitors.

That experience taught us what good looks like when budgets are large and every discipline has its own department. It also showed us that growing companies need the same foundations, without the overhead. So we bring senior guidance and hands-on implementation to marketing teams of every size, and scope the work to where you are today.

We work with marketing and digital leaders at growing and mid-market companies, startups building their first real stack, larger organizations that need specialist capacity, and professional services firms in law, healthcare, finance and consulting. Agencies and consultancies also bring us in as a white-label or subcontracted MarTech partner on their own client work.

Legal name
Atlanta MarTech Consulting, LLC
Entity
Georgia limited liability company
Brand
ATL MarTech
Founded
2021, Atlanta, Georgia
Category
Marketing technology consultancy
Service area
Nationwide: companies across the United States, remote or onsite
Contact
contact@atlmartech.com

How we operate

Four commitments.

  • We measure what we recommend

    Every recommendation comes with the number that will show whether it worked. If we can’t measure it, we rethink it.

  • Independent

    We’re platform-agnostic and don’t take referral fees. We recommend what fits your business, including simpler or free tools.

  • Senior people do the work

    The people who scope the work are the ones who do it. There’s no layer of account managers between you and them.

  • Scoped and written down

    Proposals have a fixed scope, specific deliverables and a timeline. We document everything we build so your team can run it.

Experience

Where our practitioners have done the work.

  • Enterprise tag management

    Governed tag deployments across large, high-traffic properties.

  • Analytics platforms

    Implementation and administration of enterprise analytics suites.

  • Personalization engines

    Audience and content targeting programs at scale.

  • Data pipelines

    Moving marketing data reliably between collection, warehouse and activation.

Platforms we implement

  • Google Analytics 4
  • Google Tag Manager
  • Adobe Analytics
  • Tealium
  • Segment
  • HubSpot
  • Salesforce Marketing Cloud
  • WordPress
  • Shopify
  • Looker Studio
  • BigQuery
  • Google Search Console

How we report client results

Industries

We support all major industries.

The tools and methods carry across sectors. We adapt to your industry’s rules, buying journey and data limits.

  • Retail and ecommerce
  • Technology and SaaS
  • Healthcare and life sciences
  • Education and higher education
  • Automotive
  • Financial services and insurance
  • Manufacturing and industrial
  • Professional services
  • Real estate and home services
  • Hospitality, travel and restaurants
  • Consumer goods (CPG)
  • Media, entertainment and sports
  • Nonprofit and associations
  • Logistics and transportation
  • Energy and utilities
  • Telecommunications

Where we work

Based in Atlanta. Working with companies across the U.S.

We work remotely or onsite, wherever you are. We travel to clients across the country for discovery workshops, kickoffs, training and hands-on implementation, and pair those sessions with structured remote work, shared project management and regular reporting.

Experienced practitioner? Work with us

Next step

Let’s see if we’re a fit.

Tell us what you’re working on. If we’re not the right team, we’ll say so and point you to someone who is.